Business knowledge. Greater possibilities.

Seven Schools, seven Learning Pathways and three Specializations. Online, self-paced and in English, with a Certificate of Completion for every course.

Explore the Schools

School of Entrepreneurship & Strategy12

Start, test and shape a business, and think clearly about where it should go.

Decide Whether You Should Start a Company

Students

Decide Whether You Should Start a Company

Price what you would give up, test whether it matters that it's you, compute the most you can afford to lose, and write down a dated yes, not yet or no.

19

Where Startup Ideas Actually Come From

Students

Where Startup Ideas Actually Come From

Find startup ideas by noticing problems in your own work and life, see the ones your mind filters out, and tell a real idea from one that only sounds plausible.

21

How to Validate Any Business Idea Before Investing a Dollar

Students

How to Validate Any Business Idea Before Investing a Dollar

Run fifteen customer conversations that tell you the truth, so you kill a doomed idea or commit to a real one before you spend a single dollar building it.

19

Customer Discovery Without Lying to Yourself

Students

Customer Discovery Without Lying to Yourself

Run customer interviews that surface the truth instead of the encouragement you wanted to hear, so you build the product people actually pay for.

18

Map Your Company on One Page With the Business Model Canvas

Free

Map Your Company on One Page With the Business Model Canvas

Map your business on the nine blocks of one page, then check whether what one customer pays covers what it costs to serve them.

1739m

From Idea to MVP in Two Weeks

Students

From Idea to MVP in Two Weeks

Ship a real MVP in fourteen days: one user whose hair is on fire, a spec you cut to the bone, and a launch to ten people who can tell you the truth.

23

Writing a Business Plan

Students

Writing a Business Plan

Write a short business plan covering the market, the offer, the numbers and the risks, that a bank or a partner can read.

7

Funding Your Business

Students

Funding Your Business

Compare savings, loans, grants, investors and revenue finance, then pick the funding route that fits your plan and your risk.

6

Name Your Business and Set Up Your Company

Students

Name Your Business and Set Up Your Company

Name your company, check the trademark, secure a domain, choose the right type of company and file the paperwork yourself, with a clear line for when a lawyer is worth it.

15

Strategic Thinking from First Principles

Students

Strategic Thinking from First Principles

Find the few assumptions a plan rests on, take the answer apart and rebuild it, then use the method on pricing, market sizing and calls with no precedent.

15

The Freelancer's Cash Bridge

Students

The Freelancer's Cash Bridge

Earn between client payments with small, fast offers built from work you already do, listed within 48 hours, and turn a $50 buyer into a monthly client.

16

Grow Your Agency Beyond Your Own Hours

Students

Grow Your Agency Beyond Your Own Hours

Turn an agency that runs through you into one with a sharp focus, packaged offers, a team that owns the work and prices built for margin.

24

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49m

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52m

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59m

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72m

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61m

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32m

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37m

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37m

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50m

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School of Marketing & Sales16

Find the right customers, say the right thing to them, and close the sale.

Marketing Strategy and Planning

Students

Marketing Strategy and Planning

Set marketing objectives, choose the audiences and channels that fit them, plan the year and agree how you will measure it.

773m

Students only

The Psychology of Why People Buy

Students

The Psychology of Why People Buy

Learn what actually moves a buyer, from the outcome they feel to proof, risk and honest deadlines, and use it on your offer and sales page without tricks.

1938m

Students only

Segment Your Market and Pick Who to Win First

Students

Segment Your Market and Pick Who to Win First

Find the two or three buyers hiding inside the one audience you describe, score them honestly, and choose the one to win first.

1628m

Students only

Fix Your Positioning and Messaging Before You Spend More

Students

Fix Your Positioning and Messaging Before You Spend More

Find where your pages lose the people your ads pay for, choose who you are for, and fix the words before you raise the budget.

1637m

Students only

Build a Stronger Offer With Hormozi's Value Equation

Students

Build a Stronger Offer With Hormozi's Value Equation

Use Alex Hormozi's four-part value equation to raise what your offer is worth to buyers, then price it, trim it and back it with a guarantee you can keep.

1847m

Students only

Price It Right Without Guessing

Students

Price It Right Without Guessing

Set prices from your margin and what buyers gain, test a new price on real quotes, and raise or discount without giving away profit.

1940m

Students only

Build Your First Funnel

Students

Build Your First Funnel

You already have a funnel, even if it leaks at every stage. Build a simple one that moves a stranger from first glance to a clear yes.

1428m

Students only

Email Sequences That Sell

Students

Email Sequences That Sell

Build one automated email sequence that turns new subscribers into buyers, from the welcome email to the sales push, wired up and running on its own.

1948m

Students only

Your First $1,000 in Paid Ads on Meta & Google

Students

Your First $1,000 in Paid Ads on Meta & Google

Spend a $1,000 paid-ads test across Meta and Google so it produces a number you can act on, with current Andromeda, AI Max and tracking settings.

2246m

Students only

Tell One Founder Story Across Pitches, Podcasts and Keynotes

Students

Tell One Founder Story Across Pitches, Podcasts and Keynotes

Turn your company's facts into one story with a customer, a turn and proof in the right place, then tell it in a pitch, a podcast and a keynote.

1743m

Students only

Marketing Metrics for Non-Marketers

Students

Marketing Metrics for Non-Marketers

Read acquisition cost, lifetime value, payback, ROAS and attribution well enough to tell whether marketing spend is turning into profit and cash.

2039m

Students only

Cold Outreach That Gets Replies on Email, LinkedIn & DMs

Students

Cold Outreach That Gets Replies on Email, LinkedIn & DMs

Write cold emails, LinkedIn messages, and DMs that strangers actually answer, then turn replies into a repeatable outreach loop you can run every week.

2040m

Students only

SPIN Selling: The Question-Based Method That Closes Deals

Students

SPIN Selling: The Question-Based Method That Closes Deals

Stop pitching and start asking. The four-question sequence that gets buyers to talk themselves into the deal before you ever name a price.

1753m

Students only

Case Studies That Close

Students

Case Studies That Close

Turn one happy customer into a one-page case study that closes deals, then build the next one in 90 minutes using the same repeatable process.

1840m

Students only

Proposals, Scopes and Contracts

Students

Proposals, Scopes and Contracts

Write a proposal that states the result, the scope and the price, then turn it into a contract that protects both sides.

771m

Students only

Keep Customers Longer and Reduce Churn

Students

Keep Customers Longer and Reduce Churn

Measure your real churn, find the stage where customers leave, and fix it with onboarding, service standards and early check-ins you can run every week.

1635m

Students only

School of AI & Business Innovation11

Use AI well in everyday work, build simple agents and automations, and bring new ideas to market.

Where to Start with AI Without Guessing

Free

Where to Start with AI Without Guessing

Pick one task you already repeat, hand AI the document behind it, and keep a setup that makes the second run one attachment.

1527m

Which AI Tool Should I Use?

Students

Which AI Tool Should I Use?

Three questions that turn any task into a tool choice in about ten seconds, so you stop re-deciding every time the rankings move.

1628m

Students only

Build a Prompt That Works

Students

Build a Prompt That Works

Build one five-part prompt template for a task you repeat, test it on three real jobs, and keep it working in any AI tool.

1431m

Students only

Catch AI Mistakes Before They Reach Your Work

Students

Catch AI Mistakes Before They Reach Your Work

AI assistants state wrong answers as fluently as right ones. Learn which claims to check, how to check them fast, and when to cut what you cannot source.

1330m

Students only

How to Use AI Without Becoming Worse at Your Job

Students

How to Use AI Without Becoming Worse at Your Job

AI can quietly make you worse at the work you care about. Learn to use it for leverage without letting your own judgment and skill atrophy.

1227m

Students only

Basic AI Workflows That Save You Hours

Students

Basic AI Workflows That Save You Hours

Turn the four jobs that eat your week into a few minutes each: inbox triage, first drafts, sourced research and meeting follow-up.

1940m

Students only

Build Your AI Knowledge Base

Students

Build Your AI Knowledge Base

Build an AI knowledge base that answers from your own files, catch it when it makes things up, and hand your whole team a single source to ask.

1735m

Students only

What Is an Agent, Actually?

Students

What Is an Agent, Actually?

Learn what makes an AI agent different from the chatbot you already use, how far to trust one, and how to hand it a job that comes back right.

1126m

Students only

Building AI Agents That Actually Work

Students

Building AI Agents That Actually Work

Most AI agents impress in a demo, then fall apart on real work. Build one that remembers, uses your tools, and runs a job the same way every time.

1736m

Students only

Your AI Customer Support Team

Students

Your AI Customer Support Team

Build an AI support layer that sorts every ticket on arrival, drafts the replies you approve in seconds, and answers the routine questions before they reach you.

2252m

Students only

Responsible AI at Work

Students

Responsible AI at Work

Know what you can and cannot put into AI tools at work, check outputs for bias and error, and follow the rules that apply to you.

774m

Students only

School of Finance & Business Economics7

Read the numbers, price with confidence and make sound financial decisions.

How a Business Makes Money

Students

How a Business Makes Money

See where money comes from and goes in a business, and work out the margin on one sale and the economics of one customer.

776m

Students only

Financial Statements for Non-Accountants

Students

Financial Statements for Non-Accountants

Read a profit and loss, a balance sheet and a cash flow statement, and know which question each one answers.

775m

Students only

Cash Flow Without the Spreadsheet

Students

Cash Flow Without the Spreadsheet

Run your money on autopilot with a few bank accounts and a once-a-year hour, so the rent, the surprise bills, and your own pay all clear without a spreadsheet.

2142m

Students only

Get Paid Faster With Online Invoices and Reminders

Students

Get Paid Faster With Online Invoices and Reminders

Set up invoices clients can pay in one click, deposits and clear terms, reminders that chase for you, and a ten-minute Friday check of who still owes you.

1638m

Students only

Budgeting and Forecasting

Students

Budgeting and Forecasting

Build a budget your team can work to, forecast revenue and cash month by month, and review the variances that matter.

663m

Students only

Cut Business Costs Without Hurting Growth

Students

Cut Business Costs Without Hurting Growth

Sort your spend before you cut, renegotiate the contracts you need, and cut software, process, marketing and roles in an order that protects revenue.

1843m

Students only

Small Business Tax Planning That Keeps More of Your Profit

Students

Small Business Tax Planning That Keeps More of Your Profit

Separate the money, keep records that hold up, choose your structure with the numbers, and plan tax through the year so the bill holds no surprises.

1944m

Students only

School of Management & Leadership9

Hire, lead and develop people, and run a team that delivers.

Hire Right, Keep Them Longer

Students

Hire Right, Keep Them Longer

Define the role by its results, interview and test for the real work, and plan the first 90 days and stay conversations that keep good people.

2260m

Students only

Onboard a New Hire Without the Checklist Chaos

Students

Onboard a New Hire Without the Checklist Chaos

Write one onboarding checklist, put a short form in front of it, and let an automation give every new hire the same tasks, documents and welcome, on time.

1634m

Students only

Delegation Without Losing Quality

Students

Delegation Without Losing Quality

Write the standard down, hand the work off with a brief that holds, and review on a schedule, so the output still meets your bar without your hands on it.

1540m

Students only

Running 1-on-1s That Aren't Status Updates

Students

Running 1-on-1s That Aren't Status Updates

Stop spending your 1-on-1s reading project updates out loud. Run the half hour that actually moves the person, the work, and the relationship forward.

1442m

Students only

Performance Management

Students

Performance Management

Set expectations people can meet, give feedback through the year, run a fair review and deal with underperformance early.

773m

Students only

Leading Distributed and Remote Teams

Students

Leading Distributed and Remote Teams

Your remote team is busy and slow at the same time. Learn the writing, meeting, and decision habits that let people ship across time zones without waiting on you.

2156m

Students only

Leading Change

Students

Leading Change

Make the case for a change, bring people with you, answer resistance honestly and make the new way stick.

773m

Students only

Build SOPs That Run Without You

Students

Build SOPs That Run Without You

Turn a task only you know how to do into a written SOP someone else can run correctly the first time, then roll it out and keep it current.

1743m

Students only

Project Management Without the Jargon

Students

Project Management Without the Jargon

Run projects that finish when you said they would, with plain methods for scope, owners, estimates, order of work, status, risk and closing. No certification needed.

1935m

Students only

School of Personal & Professional Development9

Build the skills and habits that move your career forward.

Build Career Capital to Earn the Work You Want

Students

Build Career Capital to Earn the Work You Want

Build rare, valuable skill through the right kind of practice, then spend it on more control over your work and, later, a mission.

1427m

Students only

Career Change and Your Personal Brand

Students

Career Change and Your Personal Brand

Plan a move into new work, translate what you already have into the language of the new field, and show it in public.

774m

Students only

Networking

Students

Networking

Build professional relationships without performing, keep in touch at a pace you can hold, and ask for help properly.

659m

Students only

Write Clearly and Simply Like the Best Leaders Do

Students

Write Clearly and Simply Like the Best Leaders Do

Write memos, updates, and decisions that read clean on the first pass, so people act on what you meant instead of asking what you meant.

1442m

Students only

Presenting With Confidence

Students

Presenting With Confidence

Structure a talk people follow, build slides that help, handle nerves and questions, and present well on video calls.

771m

Students only

Hard Conversations Without Damage

Students

Hard Conversations Without Damage

Say the hard thing to a colleague, report or partner and keep the relationship: split fact from story, own your part, open well and steady it when it heats up.

1642m

Students only

Build Emotional Intelligence at Work

Students

Build Emotional Intelligence at Work

See how you come across, name what you feel, stay steady under pressure and lead people well, using the parts of emotional intelligence that hold up in the research.

2049m

Students only

Delegate and Automate to Reclaim Your Time

Students

Delegate and Automate to Reclaim Your Time

You are the bottleneck. Track where your hours go, price each one, then delegate, automate, or eliminate the work that keeps you stuck.

1635m

Students only

Manage Your Energy, Not Your Time

Students

Manage Your Energy, Not Your Time

Sleep, real breaks and planned recovery do more for your output than a tighter calendar. Learn to spot which kind of energy is low, refill it, and catch burnout early.

1538m

Students only

School of Digital Business & Growth11

Turn what you know into a digital offer and grow an audience that buys.

Package What You Know Into a High-Ticket Offer

Students

Package What You Know Into a High-Ticket Offer

Turn the expertise you already have into one priced, packaged high-ticket offer, with the mechanism, delivery model, and risk reversal worked out.

1836m

Students only

Build & Name Your Signature Framework

Students

Build & Name Your Signature Framework

Turn the method you already run on instinct into three to five named stages, a name that says what it does, and a one-page diagram a client can repeat.

1740m

Students only

Create and Sell an Online Course

Students

Create and Sell an Online Course

Turn what you know into an online course: choose the outcome, plan the lessons, record them and sell the first places.

883m

Students only

Launching a Digital Product

Students

Launching a Digital Product

Take a digital product from idea to launch: pick the offer, build the smallest version, set up payment and run the launch.

772m

Students only

Build a Lead Magnet in a Weekend

Students

Build a Lead Magnet in a Weekend

Go from blank page to a live lead magnet with a working signup form and an email that delivers it, in a single weekend.

1227m

Students only

Build an Email List You Own

Students

Build an Email List You Own

Grow an email list you control, with a sign-up offer worth the trade, five welcome emails that keep people reading, and a clean list that reaches the inbox.

1737m

Students only

The Newsletter Operating System

Students

The Newsletter Operating System

Run your newsletter on a weekly system for ideas, outlines, drafts and sends, so it goes out on schedule even in your busiest weeks.

1846m

Students only

Pick the Right Social Platforms and Ignore the Rest

Students

Pick the Right Social Platforms and Ignore the Rest

Score every platform, commit to the one or two that fit your business, and run a simple posting plan you can judge after 90 days.

1737m

Students only

Create a Week of Content in One Afternoon with AI

Students

Create a Week of Content in One Afternoon with AI

Turn one pillar idea into a full week of platform-ready posts in a single afternoon, then run the same batching process again next week.

2048m

Students only

Your First AI Avatar Video

Students

Your First AI Avatar Video

Build a polished 60-second talking-head video with an AI avatar, a few generated b-roll cutaways, and transcript-based editing. No camera, no crew, no editing background.

1639m

Students only

Webinars That Convert

Students

Webinars That Convert

Plan a webinar that shifts the one belief behind a purchase, makes an honest offer and keeps selling after the live hour ends.

1738m

Students only